UI/UX Design

Design that makes the product obvious.

Research, structure and interface work aimed at making a product obvious to use. That is a higher bar than making it photograph well, and it is the one that shows up in your support inbox.

UI and UX design colour studies6 services in this area

What's Included

Everything under UI/UX Design

All Services
01

UX Research

Finding out how people actually work before deciding how the software should.

  • User interviews
  • Surveys & questionnaires
  • Personas & audience mapping
  • Journey mapping
  • Competitor & heuristic analysis
  • Usability audits of existing products
02

Information Architecture

Deciding where everything lives, which is most of what makes a product feel simple.

  • Site maps & content structure
  • User flows
  • Navigation design
  • Taxonomy & labelling
  • Feature prioritisation
  • Wireframes
03

UI Design

The surface layer: type, colour, spacing and state, applied consistently across every screen.

  • Visual design
  • Typography & colour systems
  • Iconography
  • Responsive layouts
  • Motion & micro-interactions
  • Light & dark themes
04

Prototyping

Something clickable to react to, long before it becomes expensive to change.

  • Interactive prototypes
  • Clickable user flows
  • Stakeholder walkthroughs
  • Animation specifications
  • Developer handoff specs
  • Revision cycles
05

Design Systems

A component library the whole team builds from, so the tenth screen still looks like the first.

  • Component libraries
  • Design tokens
  • Pattern documentation
  • Figma library setup
  • Contribution & governance rules
  • Developer handoff
06

Usability Testing

Watching real people use it, which reliably beats opinions expressed in a meeting room.

  • Test planning & scripts
  • Moderated sessions
  • Unmoderated remote testing
  • Findings & severity ranking
  • Accessibility review (WCAG)
  • Iteration roadmap

Our Approach

How we approach design

Most usability problems are decided long before anyone opens a design tool. They live in the structure rather than the surface.

How We Work
  • Research before pixelsWe talk to the people who will use it before deciding what it looks like.
  • Structure firstInformation architecture and flows get settled before any visual work begins.
  • Test while it is cheapA prototype costs hours to change. A built product costs weeks.
  • Hand over a systemComponents and tokens, rather than a folder of flat screens.

Ready When You Are

Let's Scope It Properly

Tell us the outcome you are after and we will tell you what it actually takes.

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